Your website's performance at a glance.
Total leads, calls, contact submissions, services, locations, and onboarding progress in one screen. No more digging through Google Analytics, Search Console, and your CRM separately.
Your local SEO command center
What you see the moment you log in
Reliable Plumbing Co
Welcome to Grow Local, Demo!
Here's an overview of your website.
Recent Leads
| Contact | Type | Message | When |
|---|---|---|---|
Marcus Thompson (813) 555-0142 | Contact | Need emergency burst pipe repair in South Tampa - water ever… | 1 hour ago |
Jennifer Hayes (813) 555-0298 | Call | — | 3 hours ago |
Robert Martinez (813) 555-0177 | Contact | Water heater stopped working - looking for tankless replacem… | Yesterday |
Amanda Wilson (813) 555-0451 | Call | — | Yesterday |
David Chen (813) 555-0163 | Contact | Recurring drain clogs in kitchen - tried Drano twice, need p… | 2 days ago |
What it does
Performance KPIs at a glance
Phone calls, contact form submissions, total leads, total services, total locations. Updated in real time. Compared to previous period so you see growth trends, not just absolute numbers.
Onboarding progress tracker
Your setup completion percentage with priority recommendations. New customers see exactly what to do next to maximize their SEO. Established customers see their site is 100% optimized.
Recent leads with full context
The 5 most recent leads with name, phone, message, type (call vs form), and timestamp. Click any to expand and see the full message. No more checking 3 different inboxes.
How it works
Log into the dashboard
Click 'Log in' on growlocal.build, enter your email, and you're in. No password to remember - we use magic link authentication for security and convenience.
See your KPIs immediately
The Overview tab is the default landing page. Top section shows your onboarding progress (with priority next steps if you're new). Middle section shows 5 KPI cards. Bottom section shows recent leads.
Navigate to deeper views
The sidebar has 9 tabs: Edit Business Info, Design, Services, Locations, Images, Domain, Leads & Analytics, Reports, My Website. Click any tab to drill into details. The Overview gives you the 30-second snapshot.
Check daily for 2 minutes
Most customers spend 2-5 minutes per day in the dashboard. Check the Overview for new leads. Respond to high-priority contacts. Pop into other tabs only when you need to update content or images.
Why most local businesses are flying blind on their own website
Ask 10 local service business owners how many leads their website generated last month. 8 of them can't tell you. The leads come in via call, form, text, email, and Google Business Profile - and most don't track which channel drove which lead. Without that data, you can't tell if your marketing is working. The Grow Local dashboard centralizes lead tracking in one screen so you always know your website's actual ROI.
Beyond aggregate numbers, the Dashboard helps you respond to leads faster. Local service customers compare 3-5 businesses on average. The first business to respond wins 35-50% of the time. Seeing new leads the moment they come in - rather than checking email an hour later - directly improves your close rate. Most Grow Local customers configure mobile push notifications so they're alerted immediately when a lead comes in.
And the onboarding tracker prevents the most common mistake new users make: a half-built site that doesn't rank because key signals are missing. We've measured this across 200+ customers: sites with 100% onboarding completion outrank sites at 70% completion by an average of 5-8 positions for their primary keywords. The priority recommendations on the Overview tell you exactly what to fix to close that gap.
Ready to put this to work?
Join 200+ local service businesses using Grow Local. 60-second setup. $99/month. No contracts.
Common questions before you sign up
I already use Google Analytics - why do I need this?
Google Analytics shows traffic and behavior. Grow Local Dashboard shows leads and revenue. They complement each other. Most customers keep GA for deep traffic analysis and use the Grow Local Dashboard for daily operational decisions (who called? who messaged? what services need updating?). You can have both.
What if I'm not technical and dashboards intimidate me?
The Overview is designed for non-technical users. Clear labels, big numbers, no jargon. If you can read a phone bill, you can read the Grow Local Dashboard. Most customers self-onboard without ever contacting support. Drop-down explanations are inline for every KPI if you want more detail.
Does the dashboard work on mobile?
Yes. The dashboard is fully responsive. Most customers actually check the dashboard primarily on their phone - sidebar collapses to a top nav, KPI cards stack vertically. You can review leads, respond to messages, and update content from your phone while on a job site.
How Grow Local Dashboard compares
Most builders give you nothing. Marketing platforms charge extra. Grow Local includes the full dashboard at $99/month.
| Capability | Grow Local | Wix | Squarespace |
|---|---|---|---|
| Built-in analytics dashboard | Included | Basic only | Add-on ($) |
| Lead tracking with details | Included | CRM add-on ($) | Form responses only |
| Call click tracking | Automatic | Manual setup | Not supported |
| Period-over-period comparisons | Included | Limited | Limited |
| Onboarding completion tracker | Included | Not available | Not available |
| Total monthly cost | $99 | $27-$159 + $20-100 CRM | $23-$99 + $40-200 analytics |
Pricing and feature comparisons based on publicly listed plans as of 2026. Subject to change.